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The Marketing & Sales Messaging Conference September 18-20, 2012

The Conference is Over – But the Content Lives On!

What an incredible three days. We can’t wait to see you next year!

Click on each session to view session summaries and slide decks (you can also navigate to the summaries via the Agenda page).

We caught you in action! Check out the photos.

Register now for next year.

 

Thank You!

Hey there Status Quo busters, what a wonderful three days we shared together. Tim Riesterer, Ben Zander, Billy Beane, the customer speakers, and you all contributed to a high energy, fun-filled conference!

Ben Zander sent me this note today:

“I came away from my visit to Chicago with a very good feeling about Corporate Visions. It is rare to find a room full of people so motivated and so open. It was a real joy for me to be in the midst of it all.”

We at Corporate Visions are blessed and grateful to have customers like you. It is our world-class employees and world-class customers that make our company and this conference so great. Now that you are loaded with Status Quo busting ideas, take action, go get that 60% of the business in “No Decision” and make it yours!

See you next year.

Joe Terry
Chief Executive Officer
Corporate Visions
+1 775-831-1322
Twitter @JoeTerry58

 

Track 1: Create More Compelling Marketing and Sales Messaging

Four of the best and brightest marketing and sales people share how they’ve gone about loosening the status quo and moving deals forward.

(more…)

 

Track 2: Deliver More Remarkable Customer Conversations

Four of the best and brightest marketing and salespeople share how they’ve gone about loosening the status quo and moving deals forward.

(more…)

 

CenturyLink Duel Podium Presentation: A Winning Strategy – Alignment Between Sales and Marketing

Presentation by Valerie Berezuk, Manager of Field Marketing, CenturyLink and Jo Becker, Sales Effectivness Manager, CenturyLink
Slide Deck

What do these all have in common?

Molly Ringwald
GM
Sears
Blockbuster

(more…)

 

Beyond ROI, Measurement One Year Later…

Presentation by Sue McGinnis, Senior Corporate Sales Trainer, Philips Respironics and Scott Watson, Chief Measurement Officer, Beyond ROI
Slide deck

Scott Watson presented an update on measuring Power Messaging after interviewing and surveying top Power Messaging user companies after a year of using the strategy.  Sue McGinnis presented Philips Respironics as a case study.

(more…)

 

United Rentals Executive Case Study Presentation: Investing During a Downturn for a Return for Growth

Presentation by Juan Corsillo, Senior Vice President, Sales, Marketing and Corporate Operations, United Rentals
Slides withheld at speaker’s request. Email conference@corporatevisions.com with any questions.

 

 

Moneyball: The Art of Winning an Unfair Game

Presentation by Billy Beane, General Manager, Oakland A’s
Slides withheld at speaker’s request. Email conference@corporatevisions.com with any questions.


Billy Beane joins the conference to talk about his experience changing the status quo.  He relays his experience changing the game of baseball as the A’s general manager, and talks about some of the points of pain and commitments they had to make to have success.

Billy takes the stage and announces, “You can go ahead and give your collective groan…Brad Pitt played that guy?”
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Introduction to Whiteboard Selling

Presentation by Tim Riesterer, Chief Strategy and Marketing Officer, Corporate Visions, Inc.

Slide deck

As you know, Corporate Visions recently acquired WhiteBoardSelling. Some of you may be thinking, isn’t that already part of what Corporative Visions does? Today, I want to explain the synergies of the acquisition.

(more…)

 

SAVO Sales Enablement Industry Benchmark Study Results

Presentation by Chuck Dulde, Senior Director, Customer Value, SAVO Group
Slide deck

Chuck shared a case study about improving seller effectiveness.

He also showed a clip from Tommy Boy, that illustrated the 3 points salespeople must make sure they achieve:

  1. Product knowledge
  2. Memorable delivery
  3. Aligned with buyer

(more…)

 
 
LIVE the STORY: The Marketing & Sales Alignment Conference

Registration has begun!
Register now for the 2013 Marketing & Sales Alignment Conference,
“Live the Story,” and receive 30% off the full-price rate.

Fairmont Hotel, Chicago - Sept 17-19 2013
 

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